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WTAE-TV’s project Bundle-Up provides all NEW warm, winter outerwear – including coats, hats, gloves, and boots – for children and senior citizens from low income households throughout Western PA. This joint program is implemented by The Salvation Army Western PA Division and WTAE Channel 4. Click here to view our 2023 Direct Mail Letter
The Need
Western Pennsylvania winters can have devastating effects on working low income households. Purchasing essential winter outerwear can present a challenge for families with growing children and seniors living on a fixed income, particularly when increases in heating costs become a priority. As a result, many kids and seniors go without the essential warm winter gear that is needed. With your support, we will keep our neighbors warm each winter.
Through this program, children up to 18 years old are provided up to $75 for new winter outerwear items, while seniors aged 62 years and older typically receive $100 for the purchase of much-needed apparel to keep warm during the cold winter months. WTAE-TV’s project Bundle-Up aids an individual once every two years in order to reach more people in need each season. The program provides funding to nearly 5,000 individuals annually; however, many must be turned away and added to a waiting list until more funds become available.
Since 1986, WTAE-TV’s project Bundle-Up has raised more than $17 million and provided new winter outerwear for nearly 305,000 individuals.
Doing so much more than keeping kids and seniors warm…
- By providing NEW winter outerwear for disadvantaged children and seniors, who may have only previously worn secondhand coats, or no coats at all, our program also helps to improve their health and self-esteem.
- Taking kids and seniors shopping with caring volunteers also bundles them up with love, giving them the sense of being cared for that comes from someone spending time with them, talking with them, and listening to them.
How to Apply:
Applications for project Bundle-Up Assistance start in September. Your local Salvation Army can answer your application questions. To find The Salvation Army nearest to you, please click here and enter your ZIP CODE.
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